Hippo

Digital transformation consultancy

Sector

  • Technology

Region

  • Yorkshire and North East

Date of investment

  • March 2021

Contributing Sustainable Development Goals

We’re delighted to have GCP on board, they have a great track record in the digital transformation space and the investment will support the next phase of our growth plan, including implementing the new Hippo Academy. We were focused on finding a partner that can support us and in GCP we have found like-minded people and we’re excited to work with them going forward.

Adam Lewis

Co-founder

Background

Hippo is a design led digital transformation consultancy providing services to complex transformation programmes. It provides services across the full digital value chain from defining the business or policy problem, providing an evidence-based solution design, delivering the project, and engineering a digital product or solution.

Headquartered in Leeds, Hippo also has offices in Manchester, Bristol, Birmingham, Edinburgh, and London, and employs c. 500 people. Hippo works with UK Government departments and private sector clients.

We are backing a highly experienced, technical management team which has driven significant and rapid growth.

Our investment partnership

Hippo has a track record of winning new clients, expanding existing client accounts and being valued partners on long-term programmes. They are recognised for their specialist expertise in user-centred design and delivery across key Government departments such as NHS, DWP, MoJ, DfE, the BBC, and private sector organisations including Virgin.

The culture of the business and investment in talent attracts high calibre recruits, enabling headcount growth whilst maintaining quality. Hippo’s work has strong social purpose enabling the UK Government and leading private sector businesses to deliver more effective digital services to improve the lives of UK citizens.

Strategic support through our Growth Toolkit

Since our investment we have closely supported the founders and their team with numerous strategic growth initiatives, leveraging our Growth Toolkit and network:

Strategic Clarity

Business Shape
  • Strategy
    • Prioritisation and enhanced KPI’s for strategic decision making

Accelerating Growth

Commercial
  • Sales/GTM
    • Investment in business development and bid team which supported the increase in the size of contracts won
  • M&A
    • GCP-led acquisition programme to support non-organic growth
    • Committed GCP and third-party follow-on funding for acquisitions
    • Regional expansion to hire in new key hubs: Manchester, London, Bristol, Birmingham, and Edinburgh

People & Organisation

Leadership
  • Senior Team
    • Recruitment of COO, CCO, and experienced Chair through the GCP network
  • Org Structure
    • Evolution of the organisational structure promoting leaders from within the business
Talent & Culture
  • Recruitment Engine
    • Developed the recruitment function through the hiring of a Head of Recruitment
  • Academy
    • Establishment of the Hippo Academy training programme

Platform for Success

Finance and Operations
  • Finance Function
    • Permanent CFO and Head of Legal appointed and finance function developed
  • Operating Systems
    • Investment into new professional services automation system

Delivering the Best Outcome

  • High-Quality Delivery
    • GCP funding to provide de-risking and liquidity for founders
  • Maximising Value Through Process
    • GCP led refinancing to optimise capital structure