Coolr
Social-first Digital Agency
Background
Coolr, is one of the UK’s premier independent social media and influencer agencies. Founded in 2017 by Adam Clyne, Coolr has established itself as a powerhouse in the social media landscape, creating high-impact campaigns for renowned brands like Lidl, Samsung, Deliveroo, and Burger King.
With a team of over 120 professionals based in Farringdon, London, Coolr is celebrated for its creativity and expertise in social media and influencer marketing. Their work has earned them more than 35 industry awards, including five prestigious Agency of the Year titles, underscoring their reputation for excellence.
Our Investment Partnership
Coolr has established a strong track record of growth by positioning itself as the go-to specialist in social-first marketing. Under the leadership of Adam, the management team has cultivated deep, well-established relationships with high-quality clients and earned a reputation for delivering exceptional work with remarkable speed and responsiveness. We are excited to partner with this dynamic team and are committed to supporting them in expanding their service offerings while driving their impressive growth trajectory forward.
Strategic Support through our Growth Toolkit
Strategic Clarity
Business Shape
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International Expansion - Collaboratively developing and pursuing US expansion plan
Accelerating Growth
Commercial
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Strategic Marketing - Investing in commercial functions, including hiring of experienced marketing personnel and evolving the business’ outbound sales function
People & Organisation
Leadership
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Senior Team - Hands-on support for senior hires, including a Non-Executive Chair, COO, HR Director and US Lead
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Org Structure - Strategic input on organisation shape and team structuring to provide the platform required for next phase of growth
Platform for Success
Finance and Operations
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Data/Automation/AI - Supporting better data capture and reporting to inform improved commercial and operational decision making within the business
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Operating Systems - Investing in new systems and improving processes to maximise value of those already in place